You built something worth owning. It is time to own it.
If you are an Etsy seller reading this, you probably already know the feeling. You have done the work, the listings, the photography, the customer service, the shipping, the endless algorithm chasing, and somewhere along the way you started wondering why so much of your revenue belongs to a platform that does not even know your name.
Etsy takes between 10 and 12 percent of every sale when you add up the listing fees, transaction fees and payment processing. If you are generating over ten thousand dollars a year, Offsite Ads fees can push that number past 25 percent on individual orders. And at the end of it all, the customers are not yours. The email list is not yours. The storefront is not yours. You are building someone else's marketplace.
BéKa Studio builds the thing you actually own.
What changes when you have your own website and store
When a customer buys from your Lovable website or your Shopify store, you own that relationship. You have their email address. You can contact them when you launch something new. You can run a sale and tell them directly. You can build a community that lives outside of any platform's algorithm.
Your website is yours. Your store is yours. Your customer list is yours. None of that changes because Etsy updates its search algorithm, raises its fees or decides your listing violates a policy you did not know existed.
This is what it means to build a real business rather than a shop inside someone else's marketplace.
The Etsy fee problem in plain numbers
Here is what Etsy actually takes from a one hundred euro sale in 2026:
- Listing fee: €0.20 per item
- Transaction fee: 6.5 percent, €6.50
- Payment processing: roughly 3 percent, €3.00
- Offsite Ads (mandatory above €10,000 annual revenue): up to 15 percent on referred sales
That is potentially €9.50 to €24.50 gone before you have paid for materials, packaging, time or your own marketing.
A Shopify Basic plan costs €29 per month. Payment processing through Shopify Payments runs 2 percent plus a small per-transaction fee. On five thousand euros of monthly revenue, most sellers save significant money on Shopify even after accounting for the monthly subscription and any apps they use.
The math changes once you are past roughly two thousand euros per month. Below that, Etsy's built-in traffic makes the fees worth paying. Above it, the numbers increasingly favour owning your own store. This is why Etsy sellers are moving to Shopify in 2026 in growing numbers, the fees become impossible to ignore.
What BéKa Studio builds for Etsy sellers
We build two things, and we build them together:
A Lovable website that represents your brand the way you have always wanted. Not an Etsy shop template that looks like every other shop on the platform. A real website built with the Lovable website builder, with your colours, your fonts, your story and your voice. Fast, mobile-responsive, beautiful and built to convert visitors into customers.
A Shopify store for Etsy sellers that handles everything your business needs on the commerce side. Products, payments, digital file delivery, discount codes, inventory, customer accounts, all of it set up correctly from the start so you can focus on creating rather than troubleshooting. This is a real Etsy alternative, not a side project.
Most of our clients keep their Etsy shop running for discovery while building their own store for repeat customers and direct sales. You do not have to choose one or the other. You just stop depending on one exclusively. This is Etsy seller independence in practice, you keep the marketplace traffic and add a creative business website that is yours.
For digital product sellers and pattern designers
If you sell digital products on Etsy, patterns, templates, printables, digital downloads, the case for your own store is even stronger. You are paying Etsy fees on products that cost you nothing to fulfil. Every sale is pure margin, and Etsy is taking a significant cut of every one. If you have ever searched how to sell digital products without Etsy, this is the answer.
A digital product Shopify store with a digital delivery app like Filemonk handles digital product sales beautifully. The customer pays, the file is delivered automatically and you keep significantly more of every sale. This is what a real digital product seller website looks like, fast checkout, automated delivery, no platform middleman.
For surface pattern designers specifically, a surface pattern designer website also means you control your licence terms completely. No more hoping Etsy buyers read the small print. Your own store, your own checkout, your own licence delivery, all automated and professional from day one. A pattern designer's own store also means you stop paying Etsy fees on every sale, which adds up fast on digital downloads.
The same principle applies if you are a Canva template seller. A website for Etsy pattern sellers and template makers gives you control over presentation, pricing and the customer experience that an Etsy shop simply cannot match.
What our clients say about building their own store
This section will be populated with real client testimonials as they come in. Currently accepting projects for June 2026, reserve your spot and share your experience after launch.
Client testimonials coming soon.
Common questions from Etsy sellers making the move
Etsy migration questions we hear most often, from how to move from Etsy to Shopify without losing customers to what it really costs to own your online store.
June 2026 spots are already limited.
We take a small number of projects each month so every client gets the attention their business deserves. Reserve your spot with a 10 percent deposit and we will be in touch within 48 hours to confirm your start date.
